5 Entrepreneurs with Surprising Education

Here’s 5 Entrepreneurs who have unconventional Educational backgrounds.

1. Jack Dorsey

The founder of Square and Twitter never completed his undergraduate degree. Dorsey enrolled at Missouri University of Science and Technology and then New York University but never completed his degree. By the time he left college he was an experienced programmer already. He learned how to code while he was still in high school. At this time he started to write programs for coordinating taxicab dispatching. In fact, some of them are still used to this day. He drew upon his programming knowledge when he founded Square and Twitter. There have been many successful founders of businesses that have followed a similar path that Dorsey did: wanting to participate in the startup game, they ended up developing the necessary skills and then decided not to stay around to complete their college degrees.


2. John Knific

Knific is an up-and-coming entrepreneur from Cleveland who founded DecisionDesk, which offers a platform for streamlining application and admission processes for universities and other institutions. However, as a Case Western Reserve student, Knific studied music not business. DecisionDesk began as CitizenGroove, which was a platform for streamlining music schools’ audition process to help applicants be able to upload their digital auditions recordings. Currently, DecisionDesk partners with more than 100 institutions. It might have grown out of a problem that was specific to the field that Knific studied, however he used his experiences with music to transformed into something even larger.

3. Steve Jobs

There are many famous successful college dropouts, including Mark Zuckerberg and Jack Dorsey. Steve Jobs of Apple also left Reed College as a dropout and failed to finish his degree, partly due to the fact that the high tuition cost was too expensive for his parents to afford. However, the culture that Reed exposed him to influenced the approach he would take at Apple later. Jobs stated that the humanities classes that he attended at Reed helped him with everything he did subsequently. He learned the skills of empathy and ingenuity through his experiences as a starving student. He also said that the most important class that he took was Calligraphy, because it served as his introduction to design principles he used for building Apple computer. Jobs might have been a college dropout technical, however he continued living and learning at Reed, and although he might not have studied business, everything that he learned there contributed to his later success.

4. Jane Wurwand

Although Jane Wurwand didn’t ever study business in college, she is a multimillionaire today who invests in entrepreneurial ventures started by women. Wurwand moved to the U.S. from England, with just a beauty school certificate. She ended up establishing the International Dermal Institute, which was a skin care school whose mission was to focus on health instead of beauty. Her previous experience working as a teacher was the foundation of her success: Dermalogica, Wurwand’s company, is one of the world’s most successful skin care companies. Wurwand studied skincare and then took what she learned and used this knowledge to identify needs that were unmet. She used this to revolutionize the entire beauty industry. That just shows that it is always possible to draw on the things you know already when looking for a successful idea for a new business.

5. Walter Driver

Who would ever think having a creative writing degree could provide the fuel for making it to the ninth spot on Inc.com’s fastest growing American companies list? That is precisely what Walter Driver’s degree did for him. The co-founder of Scopeley, a California-based gaming network, studied creative writing and literature at Brown University. He credits his education for providing him with the skills needed to become successful. He says that the most valuable thing that he learned in school was being taught how to create a narrative given that it is how humans are able to make sense of their world

The Key to a High Converting Website

At the end of the day, conversion rate is irrefutably the single-most influential factor to the success of a website. Improving it is therefore necessary to sustain the growth and revenue stream of your online business. With that said, enhancement of user experience plays a key role in improving your website’s conversion. How users interact with your website has a direct impact on your website’s rate of conversion. A perfect website design can do wonders in terms of conversion.

Today, I am here to discuss the various elements that a modern website should have in order to ensure that the site is user friendly, memorable and appealing to the eye. The elements I will discuss shortly not only help to improve user experience but also directly affect your website’s conversion rate in a positive way.

1. Flat or Semi-Flat Design

The word “flat” in this case is used to refer to a website design that is minimal and more two-dimensional in nature as opposed to three-dimensional. The website should make use of very few stylistic features that make use of 3D illusions. Flat or semi-flat website design also involves use of simple features, flat colors and appropriate typography. A flat design can use textures, gradients and drop shadows to make it more appealing to the eye.

2. Hero Images and Background Video

Hero images and background video are similar in function. Hero images are mostly large, attractive photos that are strategically placed in the background of your website. Background videos on the other hand are videos that are set to play in the background as soon as a web page loads. Both hero images and background video need to respond well and fit properly into the all types of screens sizes.

3. Strong Opt-in Form

If one of your main goals is lead generation, a strong opt-in form is an essential element. Design Plantation Shutters Sydney have done a great job (below) in having a lead generation form that stands out and calls for the action the business is looking for.


4. A Large Call-To-Action Button

A CTA or Call To Action button should be a large, eye catching, responsive and clickable button that will direct the attention of users to the product or service that you are offering. The text in the button should be large enough so that it is legible to all site visitors. However, the button and the text should not be too large that they look unpleasant to the eye.

5. Use A Responsive Website Design

With the wide range of internet enabled gadgets out there today like smartphones, tablets, computers and smart TV’s, responsive website design is a must in order to provide a uniform user experience. When your website can viewed from a variety of devices, it will get more visitors and thus the conversion rate will go higher.

Responsive website design is especially crucial for e-commerce websites as people do not like shopping on unresponsive website. To call it “frustrating” would actually be an understatement.

To optimize responsiveness, you must ensure that how one user views your website from a computer is how another user will view your website from their smartphone. All elements, background images and video, layouts and the CTA button should remain visible and in proper order.

Many agencies around Melbourne are starting to catch on to the importance of getting Conversion Rate Optimisation, it is almost as important (if not more important) as getting the traffic in the first place.

If you implement the above elements of a perfect website design, you will definitely see a significant increase in the conversion rate of your website. A higher conversion is always a good thing.

Launching a Thriving Asbestos Removal Start-up

Every now and again I come across an industry that I see a huge potential for a savvy go-getter to come along and set up a successful business from nothing (with little capital and tiny bit of effort), asbestos removal is one of those industries. Well if you’ve come to the same conclusion here’s some tips to get you started.

Both contractors and property owners need to take asbestos abatement seriously. If you’re an entrepreneur who has started their own asbestos abatement business, then you need to be committed to remove hazardous materials. You also need the right equipment for the safe handling of asbestos, this will largely depend on the types of asbestos you are dealing with as well as the size and types of projects you will be undertaking.

1. Hiring

Hiring the right help is essential for any company, but it is even more true in the asbestos removal industry. This is because you can be faced with legal consequences if you hire the wrong help. You want to hire people who are certified asbestos specialists and they should have a good track record in the hazardous material removal industry.

2. Safety

As a business owner, you’re the one you is responsible for your customers’ safety and your workers’ safety. Never take shortcuts in this industry. This goes for everything from containment to disposal to the maintenance of any equipment you are using.

Asbestos Removal

3. Insurance

Asbestos abatement is considered to be risky, and this is why you need to have the right type of liability insurance. The insurance you get should cover the handling of hazardous material and the removal of it, as this will protect both your business’s assets and your personal assets. Remember, getting insurance is one of the first things you should do when going into business for yourself and then you can focus on building a successful business.

4. Check Out The Competition

You want to check out the competition in your area, and this is easy to do. You can use the internet to find out who is operating the same businesses and services that you want to offer. This will give you an idea of what kind of competition you will be facing or if you should open shop somewhere else.

5. Speak With Other Asbestos Removalists

Take time to speak with someone who is in the business. However, you’re best not to go speaking with local businesses because they won’t give you advice. This is because you will be their future competitor and they don’t want anymore competition than they already have.

Simply go to another town and speak with someone who owns an asbestos abatement and removal services, and the chances are they will give you a few tips. As long as you are not going to directly compete with them, they should have no problems providing you with some advice. Example: If you are looking to set up as a contractor who only does asbestos removal Perth then you could find someone who does asbestos removal in Adelaide for example to mentor you. Who knows, if you speak with enough people, someone may take you under their wing and will become your business mentor who will teach you a lot about the industry.

6. Initial Marketing Set-up

The most important part for any new start-up is getting those initial sales so that you can then continue to grow from repeat business and word of mouth referrals. Here are some things you can do to get started:

  • Post to Facebook Buy, Swap and Sell Groups – it is free and incredibly effective.
  • Post ads on Gumtree.
  •  Create a profile on hipages, Service Seeking and OneFlare, and respond to job posts on those three platforms. Respond fast and try to get people to review you, once you get 5+ reviews on these platforms you will be the go-to-business in your area.
  • Once you get some work and revenue from the above 3 methods, Create a website, use upwork to get one done for $500.
  • Use Google Adwords – it is expensive bu if done right can get you a steady stream of work in slow times, you can pause the campaigns during busy times.

Never under-estimate the dangers of dealing with asbestos:

Jobs Suitable for Entrepreneurial Graduates

This is just a brief snapshot of the things you can potentially do if you have an entrepreneurial degree. These 8 job positions can all help you obtain the valuable hands-on experience and insight that you can use for furthering your career while working for an employer, or if you decide to start your own business can help you develop into a more effective leader.

1. Mid-level management

C-level individuals at large companies develop ideas, while the work is done by the ground force. It is mid-level management that executes the ideas. Graduates who have entrepreneurial degrees are very well suited to capitalize on these opportunities.

2. Business consultant

There are numerous business consultants associated with the Fortune 500. They are in need of individuals who are able to go out to client sites, identify what the problems are and then solve them. These are things that an entrepreneur does. That is why it is an ideal job for you. You’ve been given the training necessary for helping to identify issues that others might not pick up on as well as the training needed for how to solve them.

3. Sales

Anyone who runs the department or works in sales must know how businesses operate. It is important for them to know how to follow up with leads, manage accounts and represent a company. sales is also the best are for entrepreneurs who want to go out on their own one day as Sales is what brings in the revenue to begin with.

4. Research and development

In order to work effectively in R&D, it is critical to understand business practices, procedures and concepts. With the vast amount of education and training that a person receives as part of an entrepreneurship educational program, it makes them very well prepared to take on this kind of job position.

5. Not-for-profit fundraiser

Having the ability to raise funds involves having a thorough understanding of the importance of networking and business relationships. For a person with this kind of degree it is an excellent place to make use of the advanced concepts that you have studied in this position.

6. Teacher

My suggestion isn’t that you teach entrepreneurship. What I am suggesting is that you teach one of the core competencies (e.g. literature, history, math, etc.) and teach your students the entrepreneurial aspect of things in the process. Teach them about the benefits that literature provides to persuasive advertising, history to innovation or math to business.


7. Recruiter

Given that you have taken courses covering leadership, operations management and many others, most likely you will have a strong sense of the kind of individual needed for filling various positions. Companies that utilize recruiters rely on the person not only being savvy about people, but also having an in-depth sense of business.

8. Business reporter or blogger

If you are able to write articles, or can take a quick class to learn how, you will be well positioned to cover local business beats if you so choose. You will have the necessary understanding of the concepts and field and will be able to apply your knowledge in order to make the publication’s business section more informative and interesting.